Both Wati and respond.io are WhatsApp Business Solution Providers (BSPs) designed to manage customer conversations. Wati is a simple solution for small businesses relying primarily on WhatsApp and Instagram. But if your business engages customers on multiple channels and requires more advanced automation and features, Wati may not be enough. Find out which solution best fits your needs.
Wati | respond.io | |
---|---|---|
WhatsApp Capabilities | ||
Meta Business Partner | ||
WhatsApp Business Calling API | ||
WhatsApp Business App + API | ||
WhatsApp Catalog | ||
Broadcasts | ||
Multichannel Capabilities | ||
Supported Channels | ||
Customer Lifecycle Automation | ||
Customer Lifecycle Management | ||
Chat Automation Workflows | Automate conversations | Automate conversations and complex processes |
Click to Chat Automation Triggers | ||
Reports | Limited | Comprehensive |
AI Features | ||
AI Agent | Limited credits included, add credits at extra cost | Included in Growth plan and above |
AI Assisted Message Drafts | ||
AI Integration with Automated Workflows | Included in Growth plan and above | |
Support and Stability | ||
Onboarding Support | Add-on | |
Availability | WhatsApp bot, difficult to reach a human agent | 24/5 expert chat support, 24/7 AI agent on all plans |
Supports High Message Volume without Lagging | ||
Pricing | ||
Entry | Growth: $39/month 3 users 2 chatbot workflows 1,000 automated conversations | Starter: $79/month 5 users No workflows |
Mid-tier | Pro: $79/month 5 users Unlimited chatbot workflows 2,000 automation triggers 250 AI responses | Growth: $159/month 10 users 1,000 Monthly Active Contacts,* Unlimited workflows Unlimited AI credits |
Advanced | Business: $199/month 5 users Unlimited chatbot workflows 5,000 automation triggers 1,000 AI responses | Advanced: $279/month 10 users 1,000 Monthly Active Contacts, All automation and integration features Unlimited workflows Unlimited AI credits Contact respond.io for customized enterprise plans. |
Additional fees | Additional users: $12/Starter, $20/Growth, $24 Advanced |
*Monthly Active Contacts refers to the contacts you chat with in a month. Instead of paying for stored contacts, only pay for the contacts you actually talk to.
Migrate from WhatsApp Business App to WhatsApp API
Migrate WhatsApp API from another BSP to respond.io
⚡️
Scale on every channel, no limits
🤖
Full-funnel automation for faster success
💰
Transparent pricing for proven value, no markups
Wati may get you started, but respond.io takes you to the next level with smarter multichannel workflows, higher revenue drivers and an intuitive platform built to scale your business.
Calls and chat in one inbox
Wati’s inbox is limited to WhatsApp and Instagram and does not support calls. Respond.io unifies VoIP, email, WhatsApp, TikTok, Facebook Messenger, Instagram and more.
Learn More
Customer lifecycle management
Prioritize high-intent leads, design customer journeys for each lifecycle stage or identify common drop-off points with analytics.
Learn More
AI and automation without limits
Wati’s automation is limited and it charges additional fees for an AI agent. Respond.io offers unlimited AI credits and flexible automation for scalability.
Learn More
Reliable partner
Reviews show Wati’s support is a hassle to reach and onboarding comes at an extra cost. Respond.io onboards you fast with advice tailored to business goals, then supports you 24/7 after.
Learn More
Native integrations
Enrich data with HubSpot, Salesforce, Google Sheets and more. Enjoy Salesforce on our Starter plan while it’s only available on Wati’s Business plan.
Learn More
Data-driven insights
Track team performance, ad and broadcast performance, and conversions to turn insights into revenue.
Learn More
Comprehensive lead generation
Capture leads from Meta and TikTok, qualify and reply instantly with AI, then optimize performance with detailed analytics.
Learn More
Sales tools that convert
Automate bookings, share product info instantly with Meta Catalogs and accelerate high-value or critical deals with voice calls.
Learn More
Customer retention at scale
Grow customer loyalty with targeted broadcasts on popular channels for promotions, renewals, upgrades and CSAT surveys.
Learn More
Migrate from WhatsApp Business App to WhatsApp API
Migrate WhatsApp API from another BSP to respond.io
Migrate from Sleekflow or other software to respond.io
New to messaging platforms? Get started easily
Wati is best suited for small businesses with 5 or fewer agents who use WhatsApp as their primary communication channel and require only basic automation and analytics.
Larger businesses that require more advanced features for marketing, sales and support across multiple channels should consider respond.io. Our product best suits B2C businesses looking for business or revenue growth over calls, email and popular messaging channels like TikTok, WhatsApp and more.